ProLogis Kettering
Distribution development
Prior to construction of the distribution development, the proposed scheme was modeled in 3D to allow potential occupiers to 'walk-through' buildings. Initially used as a hosted demonstration tool, ProLogis wanted to allow a wider audience to have the opportunity to experience the development.
The interactive DVD was enclosed in games style packaging utilising the branded ProView software, enabling the users access to the scheme on their own computers. The concept was later developed into a virtual reality game used to promote the site at property agent events.